Ray Walker  
. .  


GAP, Inc.
OLD NAVY - Project One

Project ONE (Old Navy Evolution), came out of the need to revitalize and refresh
Old Navy's "tired" looking fleet. We wanted to capitalize on Old Navy's unique energy,
and keep it fresh and fun. Improve sight-lines, and implement learnings from the
New Store Prototype design, all the while keeping cost at the forefront of our minds.

  • managed the entire OFI fixture package including travel to Asia for reviews
  • designed and developed multiple floor fixtures for denim, lounge, fitting room pods
  • partnered with marketing, operations, visual merchandising on all aspects of design
  • managed suppliers from shop drawings, to prototypes, to fixture delivery and install
  • acted as lead on the successful opening of five test stores with the new design